OAAA leadership on association news and industry insights for the out of home (OOH) professional

Browsing the "Legislative" Category

Post-election congratulatory message posted in New York City

2016 OAAA Legislative Report

Ken Klein | January 4th, 2017

In 2016, OAAA defended the industry’s interests in court, managed leadership transitions in Congress, and created new tools for advocates. Real. Powerful. Advocacy. In a significant victory for digital billboards, a federal appeals court rejected Scenic...

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Johnson for President on digital, NM

Political Advertising: A Big OOH Opportunity

Ken Klein | September 21st, 2016

In election years, when the press reports record spending (again) on political advertising, out of home (OOH) media companies wonder why they don’t get more. In 2014, the OOH share of political ad spend was 1...

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Culligan Billboard

How to Prevent Hacking of Digital Billboards

Bill Ripp | May 17th, 2016

The recent hacking of two digital billboards in Alabama reminds us of these important points: Digital billboards – like the rest of the world linked to the internet – are vulnerable to attack We must secure...

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Don't Text and Drive Billboard

The Hunt for Distractions: Inside the Vehicle

Ken Klein | May 5th, 2016

I ran into a policy analyst (April 27) for the huge AAA auto club based in southern California.  She said two things of note: A California lawmaker had invited AAA to join his effort to restrict...

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LGMadison

OAAA’s Ken Klein on Property Rights

Ken Klein | March 17th, 2016

Happy birthday, James Madison (born March 16, 1751). The “Father of the Constitution,” Madison gets credit for the Fifth Amendment, which includes the “Takings Clause” that protects private property. This principle is found in the federal...

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Chipotle Digital

Top Regulatory Focus: Digital Billboard Permits

Nancy Fletcher | March 7th, 2016

The latest OAAA membership survey says the top goal/ challenge on the real-estate side of the business is obtaining permits for digital billboards. I understand the challenges of dealing with government, an organized opposition, and the...

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