OAAA leadership on association news and industry insights for the out of home (OOH) professional

Marketing

Published on March 12th, 2020 | by OAAA

0

112 OOH Campaigns Are Vying for a 2020 OBIE Award

OAAA

OAAA


FacebooktwitterlinkedinFacebooktwitterlinkedin

OAAA has revealed 112 finalists for the 2020 OBIE Awards. Now in its 78th year, the OBIE Awards program is the oldest and one of the most prestigious shows in advertising, awarding creative excellence in the out of home (OOH) advertising medium.

Bronze, Silver, and Gold OBIE Awards, including four Gold Craft Awards, will be presented to those selected amongst this year’s 112 finalists. One Gold OBIE Award winner will receive the Platinum OBIE Award, the highest honor of the year. Campaigns were chosen from 18 different categories, including advertiser product, digital design, engagement, and customization.

“A smart strategic approach combined with great creative execution in OOH has the stopping power that other mediums can’t match,” said OBIE Chief Judge Joe Maglio, Chief Executive Officer at McKinney. “The finalists we’ve chosen for this year’s OBIE Awards have that power and are deserving of this coveted advertising award.”

The OBIE Awards show will not take place on April 28 in Phoenix, AZ. Next month, winners and finalists will be featured on the OBIE Awards website at obieawards.org and shared on industry social media platforms.

Below is a selection of finalist images:

Selection of 2020 OBIE Finalists

Here is the full list of finalists:

Agency/Submitter Brand Campaign
5IVE Unrestrict MN Unrestrict MN
Adams Outdoor Advertising Peacefield Gardens Jaw-droppingly beautiful back yards
Adams Outdoor Advertising The Mix Bartending School The Mix Bartending School
Adams Outdoor Advertising Adams Outdoor Advertising Actually Fall Back an Hour
Adams Outdoor Advertising Gordon Water Service Clean and Safe
Adams Outdoor Advertising Marchant Chevy and Ravenel Ford Ford vs Chevy
Adams Outdoor Advertising Kalamazoo Vapor Get lost in the clouds.
Adams Outdoor Advertising Discover Kalamazoo Go Wild
Adams Outdoor Advertising The Charleston STEM Festival Periodic Table
Anchorstar / Colossal Media Kodansha – Attack on Titan The Colossal Titan
Anomaly, NY Panera Bread Panera Stacks – Grilled Cheese and Tomato Soup
Anomaly, NY Panera Bread So Much More Than Coffee
Anomaly, NY Panera Bread Souptacular
Baird & Warner Baird & Warner We get you
BBH London Absolut Vodka Absolut, LA Live Mural
BETC Peugeot e-208 Recycle the noise, silence the city
Big Wave Media San Francisco Community Living End Ageism
Black Forest Distillers / Colossal Media Monkey 47 Monkey 47 Mural
BLT Walt Disney Studios Motion Pictures Aladdin Double-Deckers
BLT Communications Paramount Pictures Playing With Fire Fire Engine Bus Wrap
Brian Communications Penn Museum #MovetheSphinx
Brunner Atlanta Fire Rescue Foundation Diversity Recruitment Campaign
Brunner YellaWood Pressure Treated Pine Woodland’s Most Wanted
BVK Wyoming Office of Tourism That’s WY
Change the Ref / Colossal Media Change the Ref – Parkland Shooting You Stole My Heart
Clear Channel Outdoor Wild Florida Drive Thru Safari Herd the News
Clear Channel Outdoor San Antonio Zoo – White Rhino Rhino’s Return
Clear Channel Outdoor San Antonio Zoo – Koalas Wild Australia
Clear Channel Outdoor/Groove Jones Luka Donic Luka Magic
CNX / Colossal Media Proactiv Paint Positivity
Colle McVoy Jackson Hole Tourism Jackson Hole OOH Ski Lift Shelter
Connelly Partners New England Aquarium Protecting the Blue Planet
DASH TWO Klarna Who’s A Good Shopper?
Dedica Group Diet Coke [unlabeled]
DentsuBos The Audacity of Thomas G. Bright The Underground Vineyard & Cellar
DeVito/Verdi Baycare Right Care Right Place
DeVito/Verdi Legal Seafoods Welcome to Legal
Disney’s Yellow Shoes Disney’s Hollywood Studios Star Wars: Galaxy’s Edge OOH Spectacular
Doe Anderson Advertising Maker’s Mark Brooklyn “Character” Handpaint Mural
Doe Anderson Advertising Maker’s Mark Brooklyn “Harder to make” Handpaint Mural
Doe Anderson Advertising Maker’s Mark Louisville Handpaint “Character” OOH
Dunn&Co. Grow Financial Federal Credit Union People Over Profit Always
Dunn&Co. Tampa Bay Lightning Strike
Extra Credit Projects D. A. Blodgett – St. John’s D. A. Blodgett – St. John’s
Extra Credit Projects Michigan State University College of Human Medicine Holiday Kiosk
Extra Credit Projects Independent Bank Increase Your Wingspan
Extra Credit Projects OAAA OOH Is Real “The Real Lounge”
Extra Credit Projects OAAA OOH is Real
Extra Credit Projects YMCA of Greater Grand Rapids YMCA Kiosk Campaign
MilkMoney FENTY RIHANNA FENTY MIRROR WALL
Garrison Hughes Heinz History Center Vietnam Exhibition Napalm
Grand Visual Amazon Prime Video Good Omens The end of the world
Grand Visual JetBlue Card Fly Faster – Escape the Cape
Hearts & Science + Experiential Supply Co. Warner Bros. IT Chapter 2 The Derry Canal Days Festival & Funhouse
Hearts & Science / HBO HBO Watchmen Countdown to Watchmen
Honey Honey Honey Feels Like
Hydrogen Advertising The Polyclinic Pick Your Nose Doctor
In the Company of Huskies Smurfit Kappa Group Better Planet Packaging
In the Company of Huskies The Society of Saint Vincent de Paul Some Things Shouldn’t be a Family Tradition
In-House Creative Universal Pictures CATS CATS Launch Campaign
Isobar (Dentsu Aegis), Posterscope Budweiser Impact
Kenneth Cole Productions Kenneth Cole The TECHNI-COLE Bus
Kolle Rebbe GmbH, Headdraft, Colossal Media Lufthansa Life Changing Places
Lamar Advertising Company Lamar Advertising Company Gloria Vanderbilt – Swan tribute
Lamar Advertising Company Lamar Advertising Company Mayhew Tribute
Lamar Advertising Company Lamar Advertising Company National Suicide Prevention Awareness Month
Lamar Advertising Company Bojangles Picnic Bears
Lamar Advertising Company Sun Drop Sun Drop Summer
LaneTerralever Valley Toyota Dealers Mud Drip
LGA Bojangles’ Famous Chicken & Biscuits All-Star Biscuit Makers
Madwell Visible Unlimited Massages
Midnight Oil Sony TriStar Pictures A Beautiful Day In The Neighborhood Trolley Wrap
Midnight Oil Freeform Grown-ish Grown-ish Season 3 OOH Board
Midnight Oil STX Films UglyDolls UglyDolls– Painted Bus Bench
New York Road Runners / Colossal Media TCS New York City Marathon New York City Marathon Mural
Observatory, EXVERUS, NPRP Media MasterClass ANNA, ANNA, EVERYWHERE
OUTFRONT Studios The Big Ketch #ketchyjokes
OUTFRONT Studios Midway Dispensary Brand Campaign
OUTFRONT Studios Dunkin’ Donuts Dunkin’ Donuts directional
OUTFRONT Studios Earth Day Network Earth Day 2019
OUTFRONT Studios Wild Florida Giraffe’s Suck at Hide and Seek
OUTFRONT Studios Kansas City Zoo Go Wild
OUTFRONT Studios Skeeter Products Inc. It’s Only Your Spot If You Get There First.
OUTFRONT Studios Kruter Motors Kruter
OUTFRONT Studios Tarka Indian Kitchen Naan Stop?
OUTFRONT Studios Nalley Ford Nalley Ford
OUTFRONT Studios Autoliv Our Job Is to Save Lives
OUTFRONT Studios Prestige Exotics Rent a Lambo
OUTFRONT Studios Chattahoochee Plastic Surgery Sweetest Peaches
OUTFRONT Studios Traverse City Traverse City Summer – Beach Ball
Overall Murals E! Network E! Front 5
Overall Murals Project Sunshine Celebrating 20 Years
Overall Murals Charlotte’s Webb Trust the Earth
Overall Murals Instagram Untold Pride
PPK The Florida Aquarium Father’s Day Tool Fish
PPK The Florida Aquarium Spring Butterflyfish Campaign
Public Office Starbucks CF Toronto Eaton Centre Tree Lighting Event
R/GA Amazon Prime Video Jack Ryan
Rapport JetBlue Card Fly Faster – Escape the Cape
Rock Orange Zoo Miami Dinosaurs Live!
Serve Marketing Lacey’s Hope Project Sex Trafficking is Here
StreetMedia Group Pueblo Department of Public Health & Environment Not as Easy to Get Out
The Buntin Group Nashville Soccer Club Nashville SC Dual-Board
The Buntin Group Nashville Soccer Club Nashville SC Guerrilla Marketing
The Buntin Group Stillhouse Spirits Stillhouse Spirits Word Cans
The Johnson Group West Tennessee Healthcare Big Baby Campaign
Translation LLC AT&T Codes of Culture
Uber, Geosophy Uber Sea-Tac
Vector Creative Vector Media Spring Looking Glass
VICELAND VICELAND SXSW Skateland
VICELAND VICELAND The Hunt for the Trump Tapes Bus
VICELAND VICELAND VICE LIVE
Zulu Alpha Kilo KitchenAid Small Appliances Mix ‘N’ Match

Tags: , , , ,



Comments are closed.