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Other Media Love Out of Home Media

Ken Klein | January 7th, 2021

Ad Age says NBC’s promotion of its show “Mr. Mayor” starring Ted Danson is a “love letter to Los Angeles.” In this case, the “love letter” is billboards and other out of home displays. The network

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Stimulus Update: Help for Small Business

Ken Klein | December 21st, 2020

Congress is set to pass another COVID relief package that will reauthorize and replenish emergency loan and grant programs for small businesses that continue to endure hardship as a result of the pandemic. The relief package

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Who is Mayor Pete?

Ken Klein | December 16th, 2020

President-Elect Biden plans to nominate former South Bend Mayor Pete Buttigieg as transportation secretary, replacing Elaine Chao of President Trump’s Cabinet. Mayor Pete snapshot: He’s 38 Rhodes Scholar Navy veteran, deployed to Afghanistan in 2014 Mayor

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2020 Election: Take-aways for Out of Home Media

Ken Klein | November 4th, 2020

As America counts votes in a close presidential election, here are early take-aways from the election for out of home media. More OOH political ads DoItOutdoors saw a 75+ percent increase compared to the 2016 presidential

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Federal Appeals Court Rules Against Transit Ad Restriction

Ken Klein | September 16th, 2020

A federal appeals court said the Philadelphia-based transit system violated constitutional free speech by rejecting a bus ad it considered political. (Center for Investigative Reporting v. Southeastern Pennsylvania Transportation Authority, September 14, 2020) Citing its 2015

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OAAA Weekly Recap: Political OOH

Ken Klein | September 11th, 2020

Political-ad spending for out of home media is up 50+ percent compared to 2016 and 2018, as candidates and causes communicate with voters outside their homes, generate publicity, and drive social media. In South Carolina, US

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Out of Home Media Supports HHS Plasma Drive

Ken Klein | August 3rd, 2020

The nation’s health agency has launched a multi-media appeal for plasma donations to help fight the COVID-19 virus. The “donate plasma” call to action will appear on out of home OOH) media displays in more than

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Q&A: What Happened to the Ad Tax in DC?

Ken Klein | July 28th, 2020

  What was proposed? On July 7, the chairman of the DC Council (Phil Mendelson) proposed tax increases to help balance the city’s next budget, starting October 1. This budget included a new 3 percent tax

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