Some of the biggest names in out of home (OOH) advertising rolled up their sleeves to celebrate Black History Month, and the result was creatively designed to honor, educate, and inspire. OUTFRONT partnered with 100 Black
Local health authorities continue to use Covid-emergency relief funds to communicate with the public using the flexibility of out of home media. These localized ads illustrate three important points: Out of home media is part of
We are thrilled to unveil the 2021 OOH Industry Award winners. The awards, first launched in 1991, honor individuals who have added to the legacy of the OOH industry with extraordinary contributions made over the years. The Hall of
They feed the hungry, help the vulnerable, hold office, lead Chambers, and more. Across America, out of home media leaders personify community-civic involvement. Here are some of their impressive stories: Don Winter, Co-founder & Co-CEO, Encompass
The global out of home industry is launching a worldwide digital out of home (DOOH) campaign created by recently appointed UK creative agency New Commercial Arts. The campaign entitled #OurSecondChance launches around the world this week.
Across the Desk is a brand new series from OAAA. In this series, we interview industry leaders and ask them about trends, best practices, and the latest in the OOH industry. In our second part of the
In out of home media, people like Johnny Allison Wade are essential. For nearly half a century, Wade built, maintained, and posted billboards in much of the country. Retiring, Wade will be honored on May 1
Travel Michigan, long recognized for creative excellence in out of home media, has posted a message of strength and unity on 55 donated digital billboards statewide. “As we continue to make every effort to flatten the
Across the Desk is a brand new series from OAAA. In this series, we interview industry leaders and ask them about trends, best practices, and the latest in the OOH industry. In our debut of the series,
Public-health leaders and elected officials nationwide have thanked you and out of home media colleagues for communicating with the public. Indiana Governor Eric Holcomb said the out of home media campaign with health messages in 19